A graduate in Economics and Business Studies from the University of Las Palmas de Gran Canaria, he is one of the founders of the Asociación de Cine Vértigo, a non-profit organisation that has been promoting non-commercial cinema for 25 years with events like Ibértigo - Muestra de cine iberoamericano de Las Palmas de Gran Canaria, where he has been the programmer since its first edition in 2003. He is a member of the advisory and selection committee of the Las Palmas International Film Festival, where he is also the coordinator of the Hospitality department. Programmer, content advisor and member of the MiradasDoc Selection Committee, he is also a programmer at FICMEC. He maintains an active presence in the media and is a member of the production company Tinglado Film.